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New BMW 7 Series : the Very Best in Every Way

Published on August 31 2015

It will offer breakthrough autonomous driving technologies, as well as even more luxury and prestige.

BMW's 7 Series is the flagship of the brand, the very essence of BMW. It represents all of BMW’s expertise in terms of comfort, performance, safety, technology, and refinement, and it has been completely redesigned. Although we do not know everything about the brand new BMW 7 Series, we know that it will offer breakthrough autonomous driving technologies, as well as even more luxury and prestige.

New and Full of Suprises

Unveiled a few weeks ago, the new 7 Series is set to become the new benchmark in luxury. As we await more information, here is a sample of what the automotive world is saying about the BMW's new full-size sedan.

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There is a preconception that as a car gets larger, it gets softer and gentler; it disconnects you from the road; it places you gently on a cloud of nothingness while you glide down the highway protected by excessive sound insulation. Even in the driver’s seat, it makes you a passenger.

These preconceptions don’t apply to the redesigned 2016 BMW 7 Series. (Except when you want them to.)

I spent a day with the new 7 on the winding country roads northwest of New York City last week, both as a driver and a willing participant in the absurdly comfortable rear, which has more LCD displays than my home and office combined. But before you drive the 7 — or even ride in it, really — there's a lot of technology that you have to digest.

BMW, as with other luxury automakers, uses its flagship sedan as a rolling showcase of new, often weird features that are fresh out of the R&D lab – The Verge

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It's the new 2016 BMW 740i and 750i; collectively the 7-series, the company's flagship luxury sedan is now in its sixth generation. BMW says the new car sets benchmarks for weight savings, driving dynamics, comfort, intelligent connectivity and intuitive operation. “Modern luxury,” is how BMW officials put it.

Indeed, the changes are many: Carbon-fiber-reinforced plastic is used in the passenger cell, and the car boasts high-tech gizmos galore, including gesture control, wireless charging and an active kidney grille. BMW says it’s the first automaker to mass produce a car using CFRP with steel and aluminum – Auto Week

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We will have a complete review from the front seat of the 7 series here soon, but it's a rare opportunity to test any vehicle from the standpoint of the chauffeured and pampered. The leather and polished metal interior offers two spacious back seats — each equipped with temperature controls, massage capability and a full selection of power settings and positions. The right rear seat will almost lie flat as the push of a button slides the front seat all the way forward, lowers a power foot rest and tilts the back seat back into a reclining position. – Crave

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More innovative is BMW’s new Gesture Control feature that lets front seat occupants turn up or down the volume, take or reject phone calls, and browse a 360-degree view of the vehicle with five different hand gestures. An additional double point gesture can be assigned to a list of possible tasks. The gestures need to be made above the iDrive dial so a 3D sensor mounted above can recognize them. We tried the gestures during our road drive and found they worked fairly well – Motor Authority

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We will publish a full informational article next month on the brand new BMW 7 Series. In the meantime, contact us today to learn more about this new flagship sedan, and all the technology it has to offer!

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